FBA CONSULTING

Optimize Fulfillment, Protect Your Margins

FBA fees have increased every single year. Between referral fees, fulfillment fees, storage fees, aged inventory surcharges, and inbound placement fees, Amazon can quietly consume 40-50% of your revenue before you've paid for the product itself. Most sellers treat FBA as a fixed cost. It's not - it's a lever, and if you're not actively managing it, it's crushing your margins.

THE PROBLEM

FBA Is Eating Your Profits and You Might Not Even See It

Amazon makes fulfillment easy to use but hard to optimize. The default settings are designed for Amazon's convenience, not your profitability. We audit FBA accounts constantly and the same patterns emerge: sellers paying thousands in aged inventory surcharges because they over-shipped, losing Buy Box and organic rank from preventable stockouts, and choosing FBA for products that would be more profitable through FBM or Seller Fulfilled Prime. The fee structure is complex by design - and it rewards sellers who understand it.

  • Unexpected fee increases from annual FBA rate changes eroding margins on every unit
  • Stockout cycles that tank organic rankings and take weeks to recover from
  • Long-term storage fees and aged inventory surcharges on slow-moving SKUs
  • Wrong fulfillment strategy - using FBA for oversized products where FBM would save thousands
  • Inbound shipping mistakes: wrong box dimensions, split shipments, and placement fee overcharges
FBA Inventory
3 Alerts
Aged 271-365d
847 units
Stranded
23 SKUs
LTS Fees
$2.1k/mo
PRO-WHY-00112 left6 days
PRO-PLT-003340 units89 days
PRO-CAS-0021,240 units312 days

OUR PROCESS

How We Turn FBA From a Cost Center Into a Competitive Advantage

Fulfillment optimization isn't just about cutting fees - it's about building a system where inventory levels, shipping logistics, and fulfillment methods all work together to protect your margins and your rankings.

1

FBA Fee Audit & Analysis

We pull your complete fee history from Seller Central and map every charge - referral fees, fulfillment fees, storage fees, removal fees, inbound placement fees, and aged inventory surcharges - at the SKU level. We identify which products are profitable after fees and which ones are silently losing money on every unit sold.

2

Inventory Planning & Forecasting

Stockouts kill rankings. Overstocking kills margins. We build demand forecasting models using your sales velocity, seasonal patterns, lead times, and promotion calendars to calculate optimal reorder points and quantities. The goal is simple: enough inventory to never stock out, never enough to trigger aged inventory surcharges.

3

Inbound Optimization

How you ship to Amazon matters more than most sellers realize. We optimize box dimensions to avoid dimensional weight upcharges, consolidate shipments to minimize inbound placement fees, coordinate ship-from locations to reduce split shipments, and ensure prep and labeling meet FBA requirements to avoid per-unit prep fees.

4

Storage & Aging Strategy

Amazon's storage fee structure punishes slow sellers - especially in Q4 when peak storage rates apply. We implement aged inventory monitoring, create removal order schedules for dead stock before surcharges hit, and develop liquidation strategies for products that cost more to store than they'll ever generate in profit.

5

Fulfillment Method Selection

FBA isn't always the answer. We analyze every SKU against FBA, FBM, and Seller Fulfilled Prime to determine which fulfillment method maximizes margin while maintaining Buy Box eligibility. Oversized items, low-velocity products, and high-value goods often perform better with alternative fulfillment strategies.

6

Profitability Monitoring

Fee structures change. Amazon raises rates, adds new surcharges, and modifies storage thresholds - usually with little fanfare. We continuously monitor your true per-unit profitability after all FBA fees and flag any SKU where margin erosion reaches a critical threshold. No surprises at the end of the quarter.

THE DIFFERENCE

What Changes When We Optimize Your Fulfillment

Reordering based on gut feel and running out of stock every other month
Data-driven reorder points and safety stock levels calibrated to sales velocity and lead times
Paying aged inventory surcharges on SKUs sitting in FBA warehouses for over 180 days
Proactive removal and liquidation schedules triggered before surcharge thresholds hit
Every product shipped FBA by default regardless of size, velocity, or margin
SKU-level fulfillment strategy matching each product to FBA, FBM, or SFP based on profitability
Inbound shipments split across six warehouses with placement fees on every one
Optimized inbound plans with consolidated shipments and box-level dimension compliance
No idea what your actual per-unit profit is after all Amazon fees
Real-time profitability dashboards tracking true margin at the SKU level after every fee category

THE RESULTS

What FBA Optimization Actually Does for Your Bottom Line

Lower FBA Fees

Proper product dimension verification, packaging optimization, and inbound shipment planning directly reduce the per-unit fulfillment fee you pay on every order. Even small per-unit savings compound into thousands across your catalog.

No More Stockouts

Demand forecasting and automated reorder triggers keep your best sellers in stock. No more watching your organic rank collapse because FBA ran dry - and no more scrambling to air-ship emergency inventory at premium rates.

Reduced Storage Costs

Aged inventory monitoring, removal schedules, and right-sized replenishment quantities keep your storage utilization lean. Less dead stock means lower monthly storage fees and zero aged inventory surcharges.

Better Margins

When you reduce fulfillment fees, eliminate storage waste, and choose the right fulfillment method for each SKU, net margins improve across your entire catalog. Most sellers find 5-15% margin improvement within the first quarter.

Optimal Fulfillment Mix

Not every product belongs in FBA. We build a fulfillment strategy where each SKU is matched to the method that maximizes profit - FBA for fast-moving standard-size, FBM for oversized or low-velocity, and SFP where Prime eligibility matters.

Data-Driven Restock Alerts

No more guessing when to reorder. Our inventory models generate restock alerts based on current velocity, incoming shipment timelines, and seasonal demand shifts - giving you the exact quantity to send and when to send it.